Executive Intelligence

Lake Como Experiences

SEMrush Position Tracking · 19 Mar 2025 → 28 Jun 2026

KWs Tracking

Tracked keyword performance from project start to June 2026, with positive and negative ranking gaps.

Total tracked keywords

LCE ranked keywords

Improved keywords

Declining keywords

Top 10 keywords

Top 20 keywords

Average LCE position

17.8

Best keyword

cooking class bellagio

position 4

Keywords by ranking band

Positive vs Negative gaps

Competitor leadership (keywords where each domain is best positioned)

Cluster performance — keywords vs LCE Top 20

Search Volume vs LCE position

Lower position = better. High-volume keywords still above position 10 are growth priorities.

Interactive keyword table

82 of 82 keywords · sort any column, expand a row for landing page & competitor detail

ClusterIntentPosition rangeGap statusCompetitor winnerSearch volumeKeyword difficulty

				Status		Vis Δ						Intent	Cluster
lake como boat tour	11	19	8	Positive gap	38	14	Como Classic Boats3	8	4,400	2.47	35	Comm	como + boat
boat trip lake como	8	21	13	Positive gap	46	25	Como Classic Boats4	4	1,300	2.47	44	Comm	como + boat
lake como boat tours	12	27	15	Positive gap	35	21	Como Classic Boats4	8	1,000	2.47	23	Comm	como + boat
boat hire lake como italy	—	—	—	Not ranked	0	—	Como Classic Boats3	—	1,000	1.68	29	Info	como + boat
lake como boat rental	—	—	—	Not ranked	0	—	Como Classic Boats5	—	1,000	1.68	30	Comm	como + boat
lake como boat	14	17	3	Positive gap	31	5	Como Classic Boats4	10	720	1.96	47	Comm	como + boat
boat tour lake como	23	21	2	Negative gap	19	2	Como Classic Boats3	20	720	2.47	32	Comm	como + boat
boat rental lake como bellagio	—	—	—	Not ranked	0	—	Como Classic Boats8	—	720	1.68	25	Comm	bellagio + boat
lake como italy boat tours	7	28	21	Positive gap	49	36	Como Classic Boats4	3	590	2.47	35	Comm	como + boat
private boat tour lake como	17	20	3	Positive gap	26	4	Lake Como Boat Tour3	14	590	2.98	38	Comm	como + boat
boat rental lake como italy	—	—	—	Not ranked	0	—	Como Classic Boats6	—	590	1.68	31	Comm	como + boat
boat tours lake como italy	6	24	18	Positive gap	53	36	Como Classic Boats3	3	480	2.47	46	Info	como + boat
boat rental lake como	—	—	—	Not ranked	0	—	Como Classic Boats8	—	480	1.68	35	Comm	como + boat
lake como private boat tour	20	21	1	Positive gap	22	1	Lake Como Boat Tour4	16	390	2.98	29	Comm	como + boat
como classic boats	8	15	7	Positive gap	46	16	Como Classic Boats1	7	320	1.24	22	Nav	como + boat
boat tours lake como	9	36	27	Positive gap	43	36	Como Classic Boats4	5	320	2.47	45	Comm	como + boat
lake como boat timetable	—	—	—	Not ranked	0	—	Lake Como Travel2	—	320	1.38	12	Info	como + boat
boat cruise lake como	11	22	11	Positive gap	38	18	Como Classic Boats4	7	260	2.47	15	Info	como + boat
bellagio boat rental	—	—	—	Not ranked	0	—	Como Classic Boats16	—	260	1.48	10	Comm	bellagio + boat
bellagio boat tour	—	—	—	Not ranked	0	—	Bellagio Water Limousines6	—	260	2.40	10	Comm	bellagio + boat
boat hire lake como	—	—	—	Not ranked	0	—	Como Classic Boats6	—	260	1.68	27	Comm	como + boat
lake como boat rentals	—	—	—	Not ranked	0	—	Como Classic Boats6	—	260	1.68	27	Comm	como + boat
taxi boat lake como	—	—	—	Not ranked	0	—	Lake Como Boat Tour12	—	260	0.98	6	Comm	como + boat
cooking class lake como	6	100	94	Positive gap	53	53	Lake Como Travel5	1	210	2.33	18	Comm	cooking
lake como boat ride	11	28	17	Positive gap	38	25	Como Classic Boats3	8	210	1.86	25	Comm	como + boat
lake como boats	19	41	22	Positive gap	24	20	Como Classic Boats4	15	210	1.96	44	Comm	como + boat
boat from como to bellagio	—	—	—	Not ranked	0	—	Lake Como Travel1	—	210	0.62	21	Info	bellagio + boat
boat tours bellagio italy	—	—	—	Not ranked	0	—	Bellagio Water Limousines10	—	210	2.40	28	Comm	bellagio + boat
boat trip como	13	27	14	Positive gap	33	19	Como Classic Boats4	9	170	2.59	36	Comm	como + boat
taxi boat varenna	—	—	—	Not ranked	0	—	—	—	170	0.71	29	Nav	varenna + boat
boat tours from como	9	26	17	Positive gap	43	28	Como Classic Boats1	8	140	2.59	33	Comm	como + boat
lake como boat cruise	10	29	19	Positive gap	40	27	Como Classic Boats5	5	140	1.86	25	Comm	como + boat
lake como boat tours from bellagio	25	17	8	Negative gap	16	10	Bellagio Water Limousines9	16	140	2.65	11	Comm	bellagio + boat
cooking classes in lake como	27	100	73	Positive gap	14	14	Lake Como Travel6	21	140	2.33	18	Comm	cooking
varenna boat tours	36	32	4	Negative gap	7	3	Lake Como Travel34	2	140	2.01	17	Comm	varenna + boat
boat rentals lake como	—	—	—	Not ranked	0	—	Como Classic Boats6	—	140	1.68	25	Comm	como + boat
como to bellagio by boat	—	—	—	Not ranked	0	—	Lake Como Travel1	—	140	0.62	25	Info	bellagio + boat
bellagio boat hire	—	—	—	Not ranked	0	—	Bellagio Water Limousines14	—	110	1.48	22	Comm	bellagio + boat
bellagio boat service	—	—	—	Not ranked	0	—	Bellagio Water Limousines11	—	110	1.83	42	Nav	bellagio + boat
varenna rent a boat	—	—	—	Not ranked	0	—	Como Classic Boats21	—	110	1.39	44	Nav	varenna + boat
boat rentals in bellagio italy	—	—	—	Not ranked	0	—	Como Classic Boats11	—	90	1.48	16	Comm	bellagio + boat
lago di como boat rental	—	—	—	Not ranked	0	—	Como Classic Boats6	—	90	1.68	34	Comm	lago di como + boat
lake como boat tours from varenna	—	—	—	Not ranked	0	—	Lake Como Travel19	—	90	2.91	25	Comm	varenna + boat
private boat tours lake como	15	23	8	Positive gap	30	11	Lake Como Boat Tour3	12	70	2.98	30	Comm	como + boat
bellagio boat rentals	—	—	—	Not ranked	0	—	Bellagio Water Limousines20	—	70	1.48	16	Comm	bellagio + boat
boat rental bellagio italy	—	—	—	Not ranked	0	—	Como Classic Boats11	—	70	1.48	16	Comm	bellagio + boat
rent a boat in varenna	—	—	—	Not ranked	0	—	Como Classic Boats19	—	70	1.62	31	Comm	varenna + boat
varenna taxi boat	—	—	—	Not ranked	0	—	—	—	70	0.71	36	Nav	varenna + boat
cooking class bellagio	6	100	94	Positive gap	53	53	Lake Como Travel12	6	50	1.59	15	Comm	cooking
lake como boat varenna	—	—	—	Not ranked	0	—	Como Classic Boats9	—	50	1.19	0	Nav	varenna + boat
tremezzo boat tours	16	23	7	Positive gap	28	9	Como Classic Boats9	7	40	2.01	33	Info	tremezzo + boat
boat rental varenna italy	—	—	—	Not ranked	0	—	Como Classic Boats23	—	40	1.98	34	Comm	varenna + boat
menaggio boat rental	—	—	—	Not ranked	0	—	—	—	30	1.49	17	Comm	menaggio + boat
rent a boat in lake como	—	—	—	Not ranked	0	—	Como Classic Boats3	—	30	1.68	22	Info	como + boat
tremezzo boat rental	—	—	—	Not ranked	0	—	Como Classic Boats16	—	30	1.61	16	Comm	tremezzo + boat
lago di como boat tour	9	22	13	Positive gap	43	23	Como Classic Boats5	4	20	2.42	22	Comm	lago di como + boat
boat tour lago di como	11	16	5	Positive gap	38	10	Como Classic Boats5	6	20	—	35	Comm	lago di como + boat
cernobbio boat tour	49	40	9	Negative gap	0	4	Lake Como Boat Tour6	43	20	1.86	22	Comm	cernobbio + boat
boat tour cernobbio	51	23	28	Negative gap	0	19	Lake Como Boat Tour6	45	20	—	22	Comm	cernobbio + boat
boat from cernobbio to bellagio	—	—	—	Not ranked	0	—	Lake Como Travel4	—	20	—	0	Info	cernobbio + boat
boat rental cernobbio	—	—	—	Not ranked	0	—	Como Classic Boats8	—	20	1.99	0	Comm	cernobbio + boat
boat rental lake como varenna	—	—	—	Not ranked	0	—	Como Classic Boats14	—	20	1.62	0	Comm	varenna + boat
boat rental tremezzo	—	—	—	Not ranked	0	—	Como Classic Boats16	—	20	1.97	17	Comm	tremezzo + boat
boat ride from varenna to bellagio	—	—	—	Not ranked	0	—	Lake Como Travel2	—	20	—	24	Comm	varenna + boat
boat tours varenna	—	—	—	Not ranked	0	—	Lake Como Travel28	—	20	2.12	23	Comm	varenna + boat
boat tours varenna italy	—	—	—	Not ranked	0	—	Lake Como Travel23	—	20	2.16	22	Comm	varenna + boat
cernobbio boat rental	—	—	—	Not ranked	0	—	Como Classic Boats8	—	20	—	17	Comm	cernobbio + boat
cernobbio to bellagio by boat	—	—	—	Not ranked	0	—	Lake Como Travel4	—	20	—	25	Info	cernobbio + boat
grand hotel tremezzo boat	—	—	—	Not ranked	0	—	—	—	20	—	14	Info	tremezzo + boat
lido di lenno taxi boat	—	—	—	Not ranked	0	—	—	—	20	—	29	Info	lenno + boat
taxi boat cernobbio	—	—	—	Not ranked	0	—	Lake Como Boat Tour6	—	20	0.67	0	Nav	cernobbio + boat
taxi boat varenna reviews	—	—	—	Not ranked	0	—	—	—	20	0.82	0	Info	varenna + boat
boat from como to tremezzo	42	31	11	Negative gap	3	8	Lake Como Travel1	41	10	—	18	Info	tremezzo + boat
argegno boat rental	—	—	—	Not ranked	0	—	Lake Como Travel14	—	10	—	20	Info	argegno + boat
boat bellagio to varenna	—	—	—	Not ranked	0	—	Lake Como Travel2	—	10	—	25	Info	varenna + boat
cernobbio boat	—	—	—	Not ranked	0	—	Lake Como Boat Tour9	—	10	—	16	Comm	cernobbio + boat
como to tremezzo boat	—	—	—	Not ranked	0	—	Lake Como Travel1	—	10	—	0	Info	tremezzo + boat
rent a boat tremezzo	—	—	—	Not ranked	0	—	Como Classic Boats16	—	10	—	15	Comm	tremezzo + boat
taxi boat tremezzo	—	—	—	Not ranked	0	—	Bellagio Water Limousines17	—	10	—	27	Info	tremezzo + boat
boats lake como italy	19	16	3	Negative gap	24	4	Como Classic Boats5	14	0	1.96	35	Comm	como + boat
boat tour lago di como cernobbio co italy	37	40	3	Positive gap	6	2	Como Classic Boats6	31	0	—	29	Comm	lago di como + boat
boat hire lago di como	—	—	—	Not ranked	0	—	Como Classic Boats6	—	0	—	0	Comm	lago di como + boat

lake como boat tour

Positive gap

Current

Gap

vs Best

Vol 4,400KD 35como + boat

https://lakecomoexperiences.com/

boat trip lake como

Positive gap

Current

Gap

vs Best

Vol 1,300KD 44como + boat

https://lakecomoexperiences.com/

lake como boat tours

Positive gap

Current

Gap

vs Best

Vol 1,000KD 23como + boat

https://lakecomoexperiences.com/

boat hire lake como italy

Not ranked

Current

—

Gap

—

vs Best

—

Vol 1,000KD 29como + boat

lake como boat rental

Not ranked

Current

—

Gap

—

vs Best

—

Vol 1,000KD 30como + boat

lake como boat

Positive gap

Current

Gap

vs Best

Vol 720KD 47como + boat

https://lakecomoexperiences.com/

boat tour lake como

Negative gap

Current

Gap

vs Best

Vol 720KD 32como + boat

https://lakecomoexperiences.com/

boat rental lake como bellagio

Not ranked

Current

—

Gap

—

vs Best

—

Vol 720KD 25bellagio + boat

lake como italy boat tours

Positive gap

Current

Gap

vs Best

Vol 590KD 35como + boat

https://lakecomoexperiences.com/

private boat tour lake como

Positive gap

Current

Gap

vs Best

Vol 590KD 38como + boat

https://lakecomoexperiences.com/

boat rental lake como italy

Not ranked

Current

—

Gap

—

vs Best

—

Vol 590KD 31como + boat

boat tours lake como italy

Positive gap

Current

Gap

vs Best

Vol 480KD 46como + boat

https://lakecomoexperiences.com/

boat rental lake como

Not ranked

Current

—

Gap

—

vs Best

—

Vol 480KD 35como + boat

lake como private boat tour

Positive gap

Current

Gap

vs Best

Vol 390KD 29como + boat

https://lakecomoexperiences.com/

como classic boats

Positive gap

Current

Gap

vs Best

Vol 320KD 22como + boat

https://lakecomoexperiences.com/como-classic-boats-and-the-quiet-between-reflections/

boat tours lake como

Positive gap

Current

Gap

vs Best

Vol 320KD 45como + boat

https://lakecomoexperiences.com/

lake como boat timetable

Not ranked

Current

—

Gap

—

vs Best

—

Vol 320KD 12como + boat

boat cruise lake como

Positive gap

Current

Gap

vs Best

Vol 260KD 15como + boat

https://lakecomoexperiences.com/

bellagio boat rental

Not ranked

Current

—

Gap

—

vs Best

—

Vol 260KD 10bellagio + boat

bellagio boat tour

Not ranked

Current

—

Gap

—

vs Best

—

Vol 260KD 10bellagio + boat

boat hire lake como

Not ranked

Current

—

Gap

—

vs Best

—

Vol 260KD 27como + boat

lake como boat rentals

Not ranked

Current

—

Gap

—

vs Best

—

Vol 260KD 27como + boat

taxi boat lake como

Not ranked

Current

—

Gap

—

vs Best

—

Vol 260KD 6como + boat

cooking class lake como

Positive gap

Current

Gap

vs Best

Vol 210KD 18cooking

https://lakecomoexperiences.com/experiences/authentic-cooking-class-bellagio/

lake como boat ride

Positive gap

Current

Gap

vs Best

Vol 210KD 25como + boat

https://lakecomoexperiences.com/

lake como boats

Positive gap

Current

Gap

vs Best

Vol 210KD 44como + boat

https://lakecomoexperiences.com/

boat from como to bellagio

Not ranked

Current

—

Gap

—

vs Best

—

Vol 210KD 21bellagio + boat

boat tours bellagio italy

Not ranked

Current

—

Gap

—

vs Best

—

Vol 210KD 28bellagio + boat

boat trip como

Positive gap

Current

Gap

vs Best

Vol 170KD 36como + boat

https://lakecomoexperiences.com/

taxi boat varenna

Not ranked

Current

—

Gap

—

vs Best

—

Vol 170KD 29varenna + boat

boat tours from como

Positive gap

Current

Gap

vs Best

Vol 140KD 33como + boat

https://lakecomoexperiences.com/

lake como boat cruise

Positive gap

Current

Gap

vs Best

Vol 140KD 25como + boat

https://lakecomoexperiences.com/

lake como boat tours from bellagio

Negative gap

Current

Gap

vs Best

Vol 140KD 11bellagio + boat

https://lakecomoexperiences.com/

cooking classes in lake como

Positive gap

Current

Gap

vs Best

Vol 140KD 18cooking

https://lakecomoexperiences.com/

varenna boat tours

Negative gap

Current

Gap

vs Best

Vol 140KD 17varenna + boat

https://lakecomoexperiences.com/

boat rentals lake como

Not ranked

Current

—

Gap

—

vs Best

—

Vol 140KD 25como + boat

como to bellagio by boat

Not ranked

Current

—

Gap

—

vs Best

—

Vol 140KD 25bellagio + boat

bellagio boat hire

Not ranked

Current

—

Gap

—

vs Best

—

Vol 110KD 22bellagio + boat

bellagio boat service

Not ranked

Current

—

Gap

—

vs Best

—

Vol 110KD 42bellagio + boat

varenna rent a boat

Not ranked

Current

—

Gap

—

vs Best

—

Vol 110KD 44varenna + boat

boat rentals in bellagio italy

Not ranked

Current

—

Gap

—

vs Best

—

Vol 90KD 16bellagio + boat

lago di como boat rental

Not ranked

Current

—

Gap

—

vs Best

—

Vol 90KD 34lago di como + boat

lake como boat tours from varenna

Not ranked

Current

—

Gap

—

vs Best

—

Vol 90KD 25varenna + boat

private boat tours lake como

Positive gap

Current

Gap

vs Best

Vol 70KD 30como + boat

https://lakecomoexperiences.com/

bellagio boat rentals

Not ranked

Current

—

Gap

—

vs Best

—

Vol 70KD 16bellagio + boat

boat rental bellagio italy

Not ranked

Current

—

Gap

—

vs Best

—

Vol 70KD 16bellagio + boat

rent a boat in varenna

Not ranked

Current

—

Gap

—

vs Best

—

Vol 70KD 31varenna + boat

varenna taxi boat

Not ranked

Current

—

Gap

—

vs Best

—

Vol 70KD 36varenna + boat

cooking class bellagio

Positive gap

Current

Gap

vs Best

Vol 50KD 15cooking

https://lakecomoexperiences.com/experiences/authentic-cooking-class-bellagio/

lake como boat varenna

Not ranked

Current

—

Gap

—

vs Best

—

Vol 50KD 0varenna + boat

tremezzo boat tours

Positive gap

Current

Gap

vs Best

Vol 40KD 33tremezzo + boat

https://lakecomoexperiences.com/

boat rental varenna italy

Not ranked

Current

—

Gap

—

vs Best

—

Vol 40KD 34varenna + boat

menaggio boat rental

Not ranked

Current

—

Gap

—

vs Best

—

Vol 30KD 17menaggio + boat

rent a boat in lake como

Not ranked

Current

—

Gap

—

vs Best

—

Vol 30KD 22como + boat

tremezzo boat rental

Not ranked

Current

—

Gap

—

vs Best

—

Vol 30KD 16tremezzo + boat

lago di como boat tour

Positive gap

Current

Gap

vs Best

Vol 20KD 22lago di como + boat

https://lakecomoexperiences.com/

boat tour lago di como

Positive gap

Current

Gap

vs Best

Vol 20KD 35lago di como + boat

https://lakecomoexperiences.com/

cernobbio boat tour

Negative gap

Current

Gap

vs Best

Vol 20KD 22cernobbio + boat

https://lakecomoexperiences.com/

boat tour cernobbio

Negative gap

Current

Gap

vs Best

Vol 20KD 22cernobbio + boat

https://lakecomoexperiences.com/experiences/

boat from cernobbio to bellagio

Not ranked

Current

—

Gap

—

vs Best

—

Vol 20KD 0cernobbio + boat

boat rental cernobbio

Not ranked

Current

—

Gap

—

vs Best

—

Vol 20KD 0cernobbio + boat

boat rental lake como varenna

Not ranked

Current

—

Gap

—

vs Best

—

Vol 20KD 0varenna + boat

boat rental tremezzo

Not ranked

Current

—

Gap

—

vs Best

—

Vol 20KD 17tremezzo + boat

boat ride from varenna to bellagio

Not ranked

Current

—

Gap

—

vs Best

—

Vol 20KD 24varenna + boat

boat tours varenna

Not ranked

Current

—

Gap

—

vs Best

—

Vol 20KD 23varenna + boat

boat tours varenna italy

Not ranked

Current

—

Gap

—

vs Best

—

Vol 20KD 22varenna + boat

cernobbio boat rental

Not ranked

Current

—

Gap

—

vs Best

—

Vol 20KD 17cernobbio + boat

cernobbio to bellagio by boat

Not ranked

Current

—

Gap

—

vs Best

—

Vol 20KD 25cernobbio + boat

grand hotel tremezzo boat

Not ranked

Current

—

Gap

—

vs Best

—

Vol 20KD 14tremezzo + boat

lido di lenno taxi boat

Not ranked

Current

—

Gap

—

vs Best

—

Vol 20KD 29lenno + boat

taxi boat cernobbio

Not ranked

Current

—

Gap

—

vs Best

—

Vol 20KD 0cernobbio + boat

taxi boat varenna reviews

Not ranked

Current

—

Gap

—

vs Best

—

Vol 20KD 0varenna + boat

boat from como to tremezzo

Negative gap

Current

Gap

vs Best

Vol 10KD 18tremezzo + boat

https://lakecomoexperiences.com/experiences/classic-wooden-boat-tour-lake-como-captain/

argegno boat rental

Not ranked

Current

—

Gap

—

vs Best

—

Vol 10KD 20argegno + boat

boat bellagio to varenna

Not ranked

Current

—

Gap

—

vs Best

—

Vol 10KD 25varenna + boat

cernobbio boat

Not ranked

Current

—

Gap

—

vs Best

—

Vol 10KD 16cernobbio + boat

como to tremezzo boat

Not ranked

Current

—

Gap

—

vs Best

—

Vol 10KD 0tremezzo + boat

rent a boat tremezzo

Not ranked

Current

—

Gap

—

vs Best

—

Vol 10KD 15tremezzo + boat

taxi boat tremezzo

Not ranked

Current

—

Gap

—

vs Best

—

Vol 10KD 27tremezzo + boat

boats lake como italy

Negative gap

Current

Gap

vs Best

Vol 0KD 35como + boat

https://lakecomoexperiences.com/

boat tour lago di como cernobbio co italy

Positive gap

Current

Gap

vs Best

Vol 0KD 29lago di como + boat

https://lakecomoexperiences.com/

boat hire lago di como

Not ranked

Current

—

Gap

—

vs Best

—

Vol 0KD 0lago di como + boat

Keyword Gap Analysis

Where LCE is gaining ground, losing ground, and where the closest competitor sits ahead.

Keyword	LCE	Prev	Gap	Vol	KD	Cluster
cooking class bellagio	6	100	94	50	15	cooking
cooking class lake como	6	100	94	210	18	cooking
cooking classes in lake como	27	100	73	140	18	cooking
boat tours lake como	9	36	27	320	45	como + boat
lake como boats	19	41	22	210	44	como + boat
lake como italy boat tours	7	28	21	590	35	como + boat
lake como boat cruise	10	29	19	140	25	como + boat
boat tours lake como italy	6	24	18	480	46	como + boat
boat tours from como	9	26	17	140	33	como + boat
lake como boat ride	11	28	17	210	25	como + boat
lake como boat tours	12	27	15	1,000	23	como + boat
boat trip como	13	27	14	170	36	como + boat
boat trip lake como	8	21	13	1,300	44	como + boat
lago di como boat tour	9	22	13	20	22	lago di como + boat
boat cruise lake como	11	22	11	260	15	como + boat
lake como boat tour	11	19	8	4,400	35	como + boat
private boat tours lake como	15	23	8	70	30	como + boat
como classic boats	8	15	7	320	22	como + boat
tremezzo boat tours	16	23	7	40	33	tremezzo + boat
boat tour lago di como	11	16	5	20	35	lago di como + boat
lake como boat	14	17	3	720	47	como + boat
private boat tour lake como	17	20	3	590	38	como + boat
boat tour lago di como cernobbio co italy	37	40	3	0	29	lago di como + boat
lake como private boat tour	20	21	1	390	29	como + boat

Executive Insight

The KWs Tracking section shows that Lake Como Experiences has started to build measurable visibility across the tracked keyword set, with 29 ranked keywords and 23 positive ranking gaps. The strongest progress is visible on cooking-related queries and selected Lake Como boat tour terms. However, the competitive gap is still relevant: Como Classic Boats and Lake Como Travel currently lead on a larger number of tracked keywords. The priority is to consolidate Top 20 rankings into Top 10 positions and recover strategic boat tour queries where LCE is currently behind competitors.

Operative next steps

Move Top 20 to Top 10

Prioritize keywords already ranking between position 11 and 20 with high search volume.

Defend cooking class growth

Cooking-related queries show the strongest positive gap and should be supported with internal links and dedicated content.

Close the boat tour gap

Boat tour keywords are highly competitive and require stronger landing pages, FAQs and external authority.

Benchmark against Como Classic Boats

Como Classic Boats leads on many monitored queries. Use its ranking footprint to identify missing content angles.

Segment by experience type

Split the keyword strategy into Boat Tours, Cooking Classes, Bellagio, Varenna, Tremezzo and Private Tours.

Source: SEMrush Position Tracking · DataRank AI Crew